With digital payment for the UEFA EURO 2024™: Pay with Bluecode and win 444 tickets

As an Alipay+ payment partner, Bluecode is bringing one of the largest UEFA EURO 2024™ ticket competitions to Austria and Germany.

Vienna/Lachen (Switzerland)/Nyon (Switzerland) (OTS) 2.7 million tickets were issued for the European Championships in Germany – over 30 million requests were received. As a partner of Alipay+, the official sponsor of UEFA EURO 2024™, the European payment brand Bluecode is bringing one of the largest ticket competitions to Austria and Germany. Bluecode also enables mobile payment via barcode and QR code in EM stadiums and official fan zones and provides a connection to Alipay+.

You can win 222 times 2 tickets, from the opening game on June 14th in Munich to the final on July 14th in Berlin. This also includes tickets for the group games of the Austrian and German national teams, which have long been sold out. The competition runs from now until June 11th.

We are very proud to be able to offer Austrians and Germans this spectacular competition as a European payment brand and partner of Alipay+ and that we were able to put together a very strong network of retailers and banks for this purposesays Bluecode CEO Christian Pirkner. The Bluecode network that takes part in the competition includes well-known banks such as Raiffeisenbank, Oberbank, Hypo Banken, Volksbanken, popular apps such as the Bluecode app, OneFootball app and the mobile-pocket app as well as nationwide retailers such as BILLA, BIPA, dm and Müller . Bluecode users who pay with Bluecode from the OneFootball app, the mobile-pocket app or the Bluecode app at one of the participating retailers and are customers at one of the participating banks will receive a ticket for every euro spent.

Bluecode at the European Football Championship: digital payment as a lifestyle

As a European payment brand, Bluecode is on a mission to revolutionize digital payments as a lifestyle. To achieve this, digital payment is combined with numerous advantages and seamlessly integrated into the lives of consumers, for example at events. “We combine optical payment with mega events such as UEFA EURO 2024™“, explained Pirkner. Alipay+ is the official sponsor of UEFA EURO 2024™, and as a partner Bluecode enables digital payments in European Championship stadiums and official fan zones.

Global payment network from Europe: Bluecode and Alipay+ become interoperable

Bluecode is on the way to connecting global payment systems using its technology. The partnership with Alipay+ is an important big step. This also makes the ticket competition possible. “Bluecode goes international. With this partnership, Bluecode users can also pay at Alipay+ merchants, entirely in accordance with European rules, initially in Austria and Germany and in the future worldwide“, explained Pirkner. The open Bluecode technology that makes interoperability possible is available to other local payment providers.

Pietro CandelaGeneral Manager of Europe at Alipay+, adds: “This is a fantastic opportunity for Bluecode users to get a chance to win tickets to one of the biggest sporting events of the year. We look forward to interacting with football fans visiting Germany for UEFA EURO 2024™, as well as all tourists coming to Europe this summer and paying with their Alipay+ supported partner wallets, providing them with a seamless payment experience.

There is more information about the competition and instructions on how to take part here.

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About Bluecode:

Bluecode is a European mobile payment provider whose mission is to enable better payment moments in everyday life. The payment solution works with any Austrian or German checking account based on the blue barcode and enables customers to use digital value-added programs and pay quickly, easily and securely in the Bluecode acceptance network. Merchants also benefit from the FinTech’s offering through the ability to link loyalty and payment and process them with just one scan. Bluecode payments are possible both from the Bluecode app and directly from cooperating third-party apps. In addition to leading Austrian and German trading partners (including Kaufland, Müller, Rossmann, Globus Group, Burger King, REWE International subsidiaries Billa, Billa Plus and Bipa, Spar Austria Group) and sports clubs (including FC Augsburg, TSG Hoffenheim, Fortuna Düsseldorf, Adler Mannheim) also includes partner banks (issuers and acquirers) in the Bluecode network. Bluecode works with international networks and organizations such as the European Mobile Payment Systems Association (EMPSA) and Alipay+ to create payment interoperability in Europe and worldwide. Bluecode also makes its white label solutions for QR code payments and interoperability technology available to other local payment providers in Europe and emerging markets. www.bluecode.com

Über Alipay+:

Alipay+ is a suite of cross-border mobile payment and digitalization solutions that connects global merchants with consumers. When traveling abroad, consumers enjoy seamless payments and a wide range of offers using their preferred payment methods. Small and medium-sized businesses can leverage Alipay+’s digital tools to increase efficiency and achieve omni-channel growth.

More information about the competition and instructions on how to take part can be found at the following link:

EM 2024 Ticket-Run

Questions & Contact:

Blue Code International AG
Brendan Philipp
b.philipp@bluecode.com / presse@bluecode.com
+43 1 803 30 84 16

Happy+
Joshua Way
joshua.way@antgroup.com / globalcomms@antgroup.com

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