Pure glamor in Provence: Marc Cain presents new label (PHOTO)

Bodelshausen (ots) A sea of ​​lavender flowers, the very special French flair and a picturesque landscape were the perfect backdrop for the presentation of Marc Cain Glam. The new label, which was launched for the spring/summer 2024 season, thrilled people at an exclusive event. Supermodel Nadja Auermann, her daughter Cosima and supermodel Karolina Kurková were there.

The purple designs and floral prints created by KI are reminiscent of the breathtaking colors of a garden at sunset and unfold their full splendor amid the lavender fields in full bloom. Provence thus proved to be the ideal location for the glamorous event in summer.

From the daytime get-together to the evening event, the influencers wore different outfits to show the diversity of the first glam collection “Floralia Sunset”. As a highlight, the guests were surprised with a spectacular dinner in the lavender field. The stylish table decoration, the table with overhanging chandeliers and an oversized Marc Cain logo as the perfect photo spot offered an extraordinary ambience. Musical entertainment was provided by a singer and a pianist on the white grand piano, who put the guests in a magical atmosphere.

Supermodel Nadja Auermann and daughter Cosima expressed their enthusiasm: “The setting was great, the ambience was fantastic and the looks were very glamorous. The combination of the breathtaking landscape of Provence and the unique designs of the Glam collection made this event an unforgettable experience for us made.”

“I’m really looking forward to experiencing this special event here in Provence with Marc Cain! Last year I was able to celebrate the 50th anniversary in Bodelshausen not only as a guest, but also as a model. I already have one in the new glam collection discovered some favorites,” says supermodel Karolina Kurková.

“The collection is so versatile and can be styled from morning to evening. It stands for glitz and glamor and combines elegance and style with a touch of luxury. The enchanting colors, magnificent prints, elegant fabrics and opulent details such as sparkling crystals make the pieces something very special,” explained Marinela Oglan, Head of Design Glam and Mioara Buda, Senior Designer.

In addition to supermodel Nadja Auermann, Cosima Auermann and supermodel Karolina Kurková, the prominent guests included the influencers Farina Opoku and Jessica de Oliveira.

Questions & Contact:

Marc Cain GmbH
Marc-Cain-Allee 4
72411 Bodelshausen

Fon +49.7471.709 – 0
E-mail pr@marc-cain.de

www.marc-cain.com

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