How do experts and SMEs get a decisive media lead? Dominik Sedlmeier, PR manager, marketing expert and CEO of the DS Media UG It is convinced: “No matter whether daily newspaper, specialist magazine or TV appearance, we will find the right readership for our clients.”
In an interview with Otto Koller, editor of media manager, the PR manager explains how silent talents can be transformed into internationally recognized experts with the help of PR campaigns. Common values are particularly important to him in his work. With his team, he wants people who really have something to say and whose work offer general added value, promote and expand their expertise in such a way that they become an integral part of the media public.
When asked whether PR acts with the counter question: Who would you trust? A person who claims to be great? Or that person who is presented as significant in numerous editorial (not purchased) media through the mediation of third parties? A fact that offers great opportunities for SMEs in our completely stimulating advertising.
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