Michael Celeric is the new Head of Sales at Salesian

Since mid-January 2025, Michael Celeric has been responsible for the Head of Sales, the business universities hotel and gastronomy, mat service, Bluecare washroom hygiene, cleaning towels and mops as well as workwear at Salesian Austria. In this function, his focus is on the strategic development of sales activities and the expansion of the company’s market position.

His tasks include strengthening existing customer relationships, the development of new business areas and the optimization of internal sales processes. Celeric has many years of experience in international sales and management positions and relies on sustainable business development through innovative strategies and close cooperation with his team.

To person

Michael Celeric is an experienced sales expert with over 20 years of international experience. Among other things, he worked at Agrana Starke GmbH, Head of Sales Europe at Vollmer Chemie and Head of Trade Operation at RWA Raiffeisen Ware Austria AG. His career led him from Vienna via Ulm to Moscow and Istanbul. He was characterized by his strategic foresight, his strong team orientation and his clear focus on sustainable business development.

As part of his new area of ​​responsibility, Celeric relies on close cooperation with customers and partners to further strengthen the Salesian brand and to promote innovative solutions for the future of the company.