McDonald’s Austria starts cooperation with Frauenhelpline

The support offer of the Frauenhelpline will soon be found in the women’s toilets of over 200 domestic McDonald’s restaurants across Austria. With specially designed stickers, the company sensitizes its guests for the serious topic of violence on women and supports the women’s helplines in the low -threshold mediation of the advice.

Violence against women is not a private, but a problem for society as a whole: According to statistics Austria, every third woman in Austria is affected by violence. In order to sensitize the approximately 400,000 daily guests and to make it easier for those affected to access support, McDonald’s Austria starts cooperation with the women’s helpline belonging to the autonomous Austrian women’s shelters (AÖF). As part of the cooperation, Sticker with the text “Here you will find help in all McDonald’s restaurants in Austria with the text“ Here. You’re not alone!” as well as the telephone number of the Frauenhelpline on the doors of the women’s toilets. “”It is important to us not only to talk about our success in the promotion of women around World Women’s Day. In our restaurants, we welcome guests from all generations every day and from all areas of society and see it as our responsibility to use our size with over 200 restaurants from Burgenland to Vorarlberg to draw affected women to this important and low -threshold range of help. Because the women’s helplines does essential work for those affected by violence“, explained Ellen StaudenmayerManaging Director McDonald’s Austria.

Help for self -help

Founded in 1998, the Frauenhelpline has been supporting and advising victims of violence for over 25 years. The Frauenhelpline is 365 days a year, around the clock, multilingual and free of charge nationwide. A central goal of the advice is to get violence from privacy and to strengthen women’s personal responsibility – according to the principle of “help for self -help”. The anonymity of the callers remains: always preserved inside. “”We have a variety of anonymous consultations every year. Many of those affected are ashamed of being victims of domestic violence. It is all the more important to draw those affected from all areas of the company at a wide variety of contact points to advice such as that of the Frauenhelpline. We are pleased that McDonald’s Austria participates in this important task and supports our work with its reach“, explained Maja Markanovic-RiedlManaging Director of the AöF association, in which the Frauenhelpline has been integrated since 1999.

Any help counts: Together a sign against violence on women

In 2023, the Frauenhelpline received a variety of calls – each one a call for help from a affected person or relatives of those affected who are looking for support. The comprehensive advice and support not only requires time, but also financial resources. If you want to help, you can support the AöF, which operates the Frauenhelpline, with a donation:

AÖF donation account
First bank
Page: 20111
Iban: AT77 2011 3644 3300
BIC/SWIFT: GIBAATWWXXX

Further information on www.frauenhelpline.at