Marc Cain, the renowned premium label based in Germany, has two reasons to celebrate: After the opening of its new, permanent showroom in the vibrant Chelsea district of New York City, the US web shop is now being launched. The showroom and webshop showcase the latest collections and mark an important milestone in the company’s expansion strategy in the USA.
The new showroom is located on the top floor of the historic Chelsea Arts Building, an architectural gem built in 1911. It houses numerous well-known fashion brands and serves as the center of New York City’s creative scene. On 165 square meters, the showroom offers an exclusive atmosphere in which buyers, press and partners can experience the world of Marc Cain in a stylish and inviting ambience. With breathtaking views of the Hudson River and an ideal location in the heart of Chelsea, the new showroom will be a central hub in New York.
“The USA is an important growth market for Marc Cain and we are continuing our expansion course. The opening of our NY showroom in Chelsea and the launch of the web shop underline our commitment to the US market. We look forward to meeting our customers here “We look forward to welcoming you to an inspiring environment and continually strengthening our presence in the USA,” said Stephen Belfer Managing Director Marc Cain Canada & USA.
The fashion company is already represented in over 75 renowned specialist stores and has two stores, one in New York and one in New Jersey. Marc Cain is planning further expansions for 2024: expanding to larger sales channels and setting up selected shop-in-shops.
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