Longing for nature – gardening as a trend and business

Subtitle: “Österreich-Bild” on Sunday, August 11, 2024, 6:25 p.m., ORF
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St. Pölten (OTS) – Gardening is booming. From the large garden to the…
small balcony, there are plants everywhere. A study shows that around
80 percent of those surveyed associate gardening with relaxation and balance.
So everything about the garden has become a good one
Business developed. All of this is shown in an “Austria picture”.
ORF regional studio for Lower Austria (design: Andi Leitner, camera:
Franz Cee) in a colorful garden tour through Lower Austria – one
Repeat from June 2023.

The film visits various private show gardens, such as the typical one
Garden on the land of the Hackl family in Mistelbach or by family
Kralovec in St. Leonhard am Forst. But he also shows that
Joint project Gutenbrunnerpark in Baden and addresses how
you can provide yourself with greenery on balconies.

The GARTEN TULLN has so far attracted more than three and a half million
Garden fans from all over the world in their show gardens. “Nature in the Garden”
Movement is very popular. The Tulln Garden shows how
ecological and site-appropriate garden management and
-design looks, which means a climate-fit and resource-saving
Garden and how self-sufficiency with vegetables can be successful.

The film also highlights the boom in other companies
Lower Austria’s garden industry. The Kittenberg adventure gardens in
Schiltern, for example, is an example of this, as is the garden trend
ensures operational development and regional value creation. Numerous
Guests visit the 50 themed gardens and shop there. This green one
The adventure world has been expanded to include chalets as a holiday option. The
Garden trend also shows great tourism potential.

New product branches have also emerged in the Wagram region
For example, organic farmer Alfred Grand produces earthworm humus for
careful soil management.

The garden as a refuge that offers security, gardens as green
Oases against soil sealing and as natural air conditioning systems.
Gardening, which is increasingly moving towards being more climate and environmentally friendly
Cultivation and self-sufficiency are possible. And associated with that, they grow
Gardening and gardening continue as an industry, as the film shows
the ORF regional studio Lower Austria shows as an example.

Editor: Mag. Sabine Daxberger-Edenhofer

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