The aspiring wine and culinary magazine Kalk & Kegel continues to grow: With the 32-year-old Grazer Julia Zötsch, an experienced and creative media manager is now taking over the management. In addition to publisher and editor-in-chief Michael Pöcheim-Pech, co-editor Peter Eder and Claudia Pöcheim-Pech as a commercial manager (CFO), Julia Zötsch will be responsible for customers: internal relationships as well as for the further development of the online and print branches of the magazine founded in 2018. “”As a wine and culinary medium, we are unmistakable and authentic for sustainability and quality in German-speaking countries and achieve a constantly growing and, above all, very young audience
“, Says editor Michael Pöcheim-Pech.
In fact, the magazine’s online appearance increased to around 5 million pages views last year, and Kalk & Kegel achieved more than 11 million views a year via Instagram. “The most growing target group is between 25 and 44 years old,” said Pöcheim-Pech. In addition to the online magazine on www.kalkundkeg.com, two print magazines per year in art design and the “Sprudel” podcast, Kalk & Kegel organizes around 20 wine workshops and tastings in every year for the top German-speaking top september and for end customers. Austria and Germany. The focus is always on biological and biodynamic wines.
Julia Zötsch has been working in different positions for the Kleine Zeitung since 2018 and successfully developed strategies for the digital area. Since March 2024 she has been a key account manager with a focus digital, and has been working as a managing director of Kalk & Kegel for 1. Feber. Julia Zötsch: “The world of wine and cuisine have always been a great passion privately. I am very pleased to be able to work for Kalk & Kegel in these areas, to develop successful communication strategies for our partners and to further expand and promote the company. ”
www.kalkundkegel.com
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