AI change is a continuous change process and places completely new demands on communication in companies. How and to what extent have Austrian companies already integrated artificial intelligence into processes, products and teams? Have the great hopes of more efficiency and better results become a reality? Or are we still facing decisive hurdles?
The results of the current PR trend radar survey provide answers, which APA-COMM presented together with Marketagent.com on April 8th. Based on the results, an expert then speak: inside from science and practice about the increasing interaction of people and machines in everyday life, about strategies and best practice in the introduction of AI in companies and the important role of communication in this change process.
Program:
9:30 a.m.: Presentation of the PR trend radar by Thomas Schwabl, Marketagent.com, then an expert: Interior discussion
On the podium:
· Klemens Ganner, COO APA – Austria Press Agentur
· Barbara Herbst, en.ai.ble | Ki.beratung.training.development
· Sabine Köszegi, TU Vienna
· Stefan Kreppel, Austria advertising
· Carolin Plas, Magenta Telekom
Moderation: Alexander Raffeiner, Raffeiner Reputation
Datum: Tue, April 8th, 2025, 9:30 a.m. to 11:00 a.m.
Ort: digital/Livestream
APA-Comm-Talk: “How to Change-Status Quo and strategies for AI change”
Datum: 04/08/2025, 9:30 a.m.
Art: Lectures and discussions
Ort: Livestream/digital
URL: https://eventmaker.at/apa/how_to_change_status_quo_und_strategien_fuer_den_ki-wandel/anmeldung.html
APA – Austria press agency
Petra Haller
Chief Communication Officer (CCO)
Telephone: +43 (0) 1 360 60-5710
E-mail: communication@apa.at
Website: https://www.apa.at
OTS original text press release with the exclusive in terms of content of the sender – www.ots.at | APR