On June 20, the international sports industry salon “Global Connectivity · Industrial Interaction” took place in Hong Kong. The event was organized by the National Business Daily, organized by the NBD Think Tank Hong Kong Center and supported the Hong Kong Commercial Daily and Cojoy by the Chengdu Sports Federation. She attracted over 50 representatives, including managers from the economy, experts and industry pioneers from the sports sector from Hong Kong and Chengdu. They came together to deal intensively with topics such as the question of how the sports industry can promote urban development and improve national cooperation.
Darren Burden, Chief Operating Officer of the Kai Tak Sports Park in Hong Kong, presented the design philosophy and the operating model of the KAI TAK Sports Park – Hong Kong’s largest sports infrastructure project of all time. He explained: “The Kai Tak Sports Park is not only the main event location for the Hong Kong competitions of the 15th National People’s Games of the People’s Republic of China, but also quickly develops into a new landmark for sport and entertainment in Hong Kong.” Ismael Martinez Merchan, Senior Associate and Project Architect of the renowned sports architecture firm Populous reported on the leading experience of the company in the field of design of global sports facilities and presented in particular how the design of the KAI TAK Sports Park combines local cultural elements with an international perspective.
The World Games 2025 Chengdu will take place in Chengdu in August. Therefore, a “special campaign for the Chengdu World Games” took place as part of the event, in which the Geely Holding Group, official partner of the games, took place on the subject of “How big sporting events strengthen city marketing”. The Head of Brand Strategy of the Group said: “The World Games are not only a stage for competitions, but also a shop window for the culture and innovative strength of a city.” In addition, representatives of the renowned AG E-Sports Club (Chengdu) and the Chengdu Happy Sports Development Group have presented their respective business developments and successes in recent years.
During the panel discussion, experts discussed topics such as “How can the visibility and the influence of a city be further increased by international sporting events?” And agreed that the sports industry had become a new engine for the economic, cultural and social development of cities.
The successful implementation of the sports salon was the end of the international series. The organizer confirmed his commitment to further high -ranking dialogues of this kind in the future in order to promote the exchange between the various industries in Chengdu and the global community.
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