Even more special for the big moments in life! The Austrian Cola-Mix brand Spez® continues to consistently expand its range in 2025: from now on there is special in the popular 2L PET bottle. Perfect for eating, for parties, family celebrations or simply for everyone who wants to enjoy more of their favorite drink.
The Austrian classic comes out very big
The introduction of the new 2L PET bottle is the next consistent step to meet consumer needs. With the new large 2l special pet bottle, consumers in particular are picked up, which are increasingly buying in stock. Gerhard Schilling, Managing Director of the family company Almdudler, is pleased about this expansion: “Spez® has been part of the Austrian drinking culture since the 1950s. With the introduction of the large 2L PET bottle, we meet the desire of many special fans to be able to enjoy your favorite drink in a larger storage size for at home ”. Since the takeover by Almdudler in 2018, Spez® has undergone impressive development and has been able to further expand its market share. With a paragraph that was increased by 47.9%* compared to the previous year, and a market share of 17.8%* remains the most growing brand and the most dynamic growth driver in the cola mix segment.
Wide range for every occasion
In addition to the new 2L PET bottle, Spez® is still available in the following container sizes in the Austrian food retail, in C&C, in the catering and at petrol stations and thus refreshes perfectly for every consumption event:
- 0,33L Dose
- 0.33l reusable glass bottle
- 0.5l PET bottle
- 1l Pet bottle
- 1L reusable glass bottle
- 1.5l PET bottle hall refreshing information also on www.fezez.at
*What: NielsenIQ, Collea-Mix, LH inkl. H/L, MAT bis NEVER
Gehrer Plötzeneder DDWS
Clara Girstmair, MA
Telefon: +4369910086773
E-mail: girstmair@gp-ddws.com
OTS original text press release with the exclusive in terms of content of the sender – www.ots.at | Alpine