A current survey shows: More than a third of Austrians are active in sports almost every day. But physical exertion is often accompanied by pain, which can spoil the fun of exercise. The new ThermaCare® Sport was developed for the special needs of amateur and recreational athletes, which uses the power of heat to provide targeted pain relief. Users in professional sports, such as the AFC Vienna Vikings, are also convinced of the advantages of the new heat plaster.
Austrians are often seen as people who don’t like sports, but a current survey by Dentsu market research shows: 38% of Austrians are active in sports almost every day!1 Far more than half of those surveyed (63%) practice at least two to three times or Exercise more often per week. Fortunately, the great importance of exercise in leisure time extends to all age groups: from 18 to 65, respondents see sport as an important means of improving their individual quality of life.(1)
Overexertion causes pain
Moderate exercise and sport have many positive effects on health: This ranges from weight management to strengthening the immune system, muscles and bones, to promoting lung function and improving mental health. Nordic walking, cycling, gymnastics, jogging and visiting a fitness center top the list of the top 5 local sports. However, demanding sports such as climbing, athletics, tennis, football or horse riding are also popular. (1) And it is precisely here that pain often limits the enjoyment of exercise: almost 800,000 Austrians suffer from pain after sport at least every week One in five also treats it.(1) The back, knees or leg area are very often affected. The cause is almost always the same: overexertion. The result: The joy of movement is lost and anger, frustration and mental exhaustion take its place.
Selective pain relief even for sore muscles
The proven heating products from ThermaCare® have therefore been adapted to the needs of sporty people. The new dynamic design of ThermaCare® Sport provides targeted pain relief and provides constant heat for eight hours. It is particularly suitable for use in cases of overexertion, strains, sprains, muscle strains or arthritis. Anyone who moves a lot appreciates the high level of comfort without the skin being irritated or the product slipping. The heat cells are the main technical element of ThermaCare® Sport. They provide therapeutic deep heat, help relax muscles and improve blood circulation. This means that more oxygen and nutrients reach the muscle fibers, and conversely, metabolic products caused by muscle strain are transported away more quickly. This leads to permanent pain relief and also helps with sore muscles.
ThermaCare® Sport works with a patented, drug-free technology: Each heat cell contains a precise combination of iron, carbon, water and salt, which activates the heat cells by opening the airtight packaging and reacting with oxygen. After around 30 minutes, the heat cells reach the therapeutic deep heat of approx. 40°C. (2,3,4,5)
Vienna Vikings recommend ThermaCare®
The numerous advantages of ThermaCare® Sport as well as the clinically proven pain relief after physical exertion are also appreciated by the AFC Vienna Vikings athletes. They recommend ThermaCare® Sport on the one hand to accelerate the natural recovery from injuries and on the other hand because of its ease of use: “The heat patches are easy to use and can be worn discreetly under clothing. This makes continuous heat treatment possible even when moving. Injuries such as strains, sprains and muscle strains no longer stand in the way and we can give 100%.”
References:
- Dentsu market research, launch ThermaCare® Sport February 2024,
- Nadler SF, Weingand K, Kruse RJ. The physiologic basis and clinical applications of cryotherapy and thermotherapy for the pain practitioner. Pain Physician 2004; 7: 395-9.
- Moran MM, McAlexander MA, Biro T, Szallasi A. Transient receptor potential channels as therapeutic targets. Nat Rev Drug Discov 2011; 10: 601-20;
- Rosenbaum T, Simon SA. TRPV1 Receptors and Signal Transduction. CRC Press; Boca Raton, FL: 2007;
- Palazzo E, Rossi F, Maione S. Role of TRPV1 receptors in descending modulation of pain. Mol Cell Endocrinol 2008; 286: S79-83.
- Mayer et al. Continuous Low-level heat wrap therapy for the prevention and early phase treatment of delayed-onset muscle soreness
ThermaCare® Sport is a medical product. Please refer to the instructions on the packaging, inform your doctor or pharmacist about the effect and possible undesirable effects.
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