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CES 2024: HISENSE EXPANDS THE LIMITS OF DISPLAY TECHNOLOGY AND PURSUES SCENARIO-BASED CONCEPT

CES 2024: HISENSE EXPANDS THE LIMITS OF DISPLAY TECHNOLOGY AND PURSUES SCENARIO-BASED CONCEPT

Las Vegas (ots/PRNewswire) David Gold, President of Hisense Americas, presented on Hisense’s goal to bring the world closer together by integrating display technologies into everyday life

Global electronics and home appliance company Hisense unveils its new products and brand vision at CES 2024. In his speech, David Gold, President, Hisense Americas, promised to “continue to push the boundaries of display technology” and “redefine the application scenarios in which displays are essential. In doing so, the company will look beyond the technological horizon and its solutions and expertise into countless everyday situations.”

With its products available in over 160 countries and supported by 66 companies and subsidiaries abroad, 34 industrial parks and 25 R&D centers, Hisense has achieved superior growth over the past decade and continues to leverage display technologies to meet consumer needs fulfill. Hisense’s product range extends far beyond the home and extends to various aspects of daily life: office environments, classrooms, hospitals, stadiums, vehicles – both in the physical sense and through immersive AR/VR solutions.

David Gold summarizes Hisense’s philosophy as follows: “Hisense doesn’t just develop screens, but comprehensive scenarios. We want to bring the world closer together by integrating display technologies into everyday life and enabling experiences that extend beyond the screen and become part of your world.”

Groundbreaking concept for the further development of home entertainment

The innovation of display technologies was presented using examples of specific display scenarios and new technologies, such as the revolutionary Laser TV technology, modern ULED TVs and the connection of the Hisense ConnectLife intelligent platform with the VIDAA TV operating system.

Hisense’s ULED series meets consumer expectations for quality, performance and value. Mini-LED technology, integrated into the full range of premium televisions, is fundamentally redefining home entertainment by enabling diverse entertainment solutions for families. Other products and technologies on display at the Hisense booth include the new 8K Sonic Screen Laser TV, the Ultra Black Screen TV and TriChroma laser technology with the new Dynamic Light Steering Technology.

Experiences that extend beyond traditional displays

David Gold illustrated the diverse effects of innovative display technologies using concrete examples that show how Hisense enhances everyday scenarios.

This includes the important role of Hisense B2B displays in professional and academic environments at a time when remote work and global connectivity are transforming collaboration and enabling effortless communication – both in person and remotely. In the sports and entertainment segment, LED displays, video walls and digital signage in stadiums bring sports fans and concertgoers even closer to the action so they don’t miss a moment. In the field of medicine, this critical moment is brought to life through precise and modern imaging technology from ultrasound machines to images seen on the television screen at home. The possibilities through networking are endless.

Photo – https://mma.prnewswire.com/media/2313617/Hisense_CES_2024_President_Speech.jpg

Photo – https://mma.prnewswire.com/media/2313618/Hisense_CES_2024_media_event.jpg

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