Attila Mermer becomes the new director of LatentView Analytics in the EMEA region

LatentView Analyticsa global digital analytics consulting and solutions company, today announced that Attila Mermer has joined the company as a Director in the EMEA region. Attila will focus on increasing LatentView’s visibility in the automotive, financial services and CPG sectors in EMEA, particularly in the DACH region.

Attila is a strong leader with cross-industry experience. He is an experienced sales and marketing manager with over 25 years of experience in commercial functions in the DACH and EMEA markets. His expertise includes ad tech, AI data analysis, media marketing and publishing. In his previous roles, Attila has held leadership positions at VidMob, Emoteev, Bloomberg LP and The Economist Group, among others.

“Attila’s extensive experience and international network will be instrumental in advancing our data analytics solutions in key sectors such as automotive, financial services and consumer goods in the DACH region,” said Rajan Sethuraman, CEO of LatentView Analytics. “His proven track record in digital transformation fits our goal of helping customers achieve business success through data analytics.”

When asked about his new role, Attila said: “In the DACH region, data and analytics – especially in the area of ​​generative AI – are becoming increasingly important. The demand for advanced data analytics solutions is very high, and success in this area depends on the ability to adapt to and take advantage of new trends. In my new role, I want to strengthen the LatentView brand in this region while helping our customers gain value from their AI and analytics journey.”

For more information about how data and analytics can help your business compete in the digital world, see www.latentview.com.

Information about LatentView Analytics

LatentView Analytics is a global digital science company that inspires and transforms companies to excel in the digital world by harnessing the power of data and analytics. The company is a trusted partner to companies around the world, including more than 30 Fortune 500 companies in industries such as retail, consumer goods, financial services and technology. LatentView has more than 950 employees in offices in Princeton, San Jose, London, Frankfurt, Singapore and Chennai, India. For more information please visit https://www.latentview.com/ or follow us on LinkedIn.

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