AUSTRIA JUICE at the world trade fair for the food industry

The food sector is constantly changing. Taste, health and sustainability are increasingly shaping consumer behavior in the beverage and food sectors.

AUSTRIA JUICE, the world’s leading producer of apple and berry juice concentrates, is also presenting itself as a flavor specialist at one of the largest international industry trade fairs in Paris, the SIAL. This time, the package includes ready-made recipes for beverage manufacturers, such as a high-protein energy drink in the popular blueberry flavor and the increasingly popular non-alcoholic mocktails.

The company from Lower Austria has built up another mainstay over the last 10 years and is celebrating a small anniversary with aroma production in its now over 80-year company history.

AUSTRIA JUICE CEO Franz Ennser: “Nowadays it is essential to identify market trends at an early stage, develop innovative ideas and build a strong network in a global market. Given the global trend towards sustainable nutrition, Austria Juice strives to present itself to its customers as a reliable partner who values ​​transparency and trust. At SIAL we have the opportunity to meet exhibitors and visitors from over 200 countries, which allows us to further expand and maintain our international business contacts.”

ABOUT AUSTRIA JUICE

AUSTRIA JUICE is world-leading manufacturer and supplier of apple and berry juice concentrates. Around 1,000 employees at 13 locations produce fruit juice concentrates, natural flavors, direct juices and fruit wines and supply more than 750 customers in the food processing industry in 65 countries.

Founded in 1936 as “YO – Ybbstaler Obstverutilization”, AUSTRIA JUICE has been a joint venture between AGRANA Beteiligungs-AG and RWA Raiffeisen Ware Austria AG with its headquarters for more than ten years in Kröllendorf (Lower Austria) and 13 works in Austria, Germany, Hungary, Poland, Romania, Ukraine and China. Another mainstay is flavors for the Food area.

SIAL 2024

SIAL is one of the most renowned trade fairs in the food industry and is taking place for the 60th time this year. More than 7,000 exhibitors and 285,000 visitors from over 200 countries are expected.

Datum: 19.10.2024 – 23.10.2024

Art: Measure

Ort: Exhibition Center Paris Nord Villepinte

France

URL: https://www.sialparis.com